Document Detail

Why Susie sells seashells by the seashore: implicit egotism and major life decisions.
MedLine Citation:
PMID:  11999918     Owner:  NLM     Status:  MEDLINE    
Because most people possess positive associations about themselves, most people prefer things that are connected to the self (e.g., the letters in one's name). The authors refer to such preferences as implicit egotism. Ten studies assessed the role of implicit egotism in 2 major life decisions: where people choose to live and what people choose to do for a living. Studies 1-5 showed that people are disproportionately likely to live in places whose names resemble their own first or last names (e.g., people named Louis are disproportionately likely to live in St. Louis). Study 6 extended this finding to birthday number preferences. People were disproportionately likely to live in cities whose names began with their birthday numbers (e.g., Two Harbors, MN). Studies 7-10 suggested that people disproportionately choose careers whose labels resemble their names (e.g., people named Dennis or Denise are overrepresented among dentists). Implicit egotism appears to influence major life decisions. This idea stands in sharp contrast to many models of rational choice and attests to the importance of understanding implicit beliefs.
Brett W Pelham; Matthew C Mirenberg; John T Jones
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Publication Detail:
Type:  Journal Article    
Journal Detail:
Title:  Journal of personality and social psychology     Volume:  82     ISSN:  0022-3514     ISO Abbreviation:  J Pers Soc Psychol     Publication Date:  2002 Apr 
Date Detail:
Created Date:  2002-05-09     Completed Date:  2002-10-02     Revised Date:  2009-11-11    
Medline Journal Info:
Nlm Unique ID:  0014171     Medline TA:  J Pers Soc Psychol     Country:  United States    
Other Details:
Languages:  eng     Pagination:  469-87     Citation Subset:  IM    
Department of Psychology, State University of New York at Buffalo 14260-4110, USA.
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MeSH Terms
Career Choice*
Decision Making*
Life Change Events
Residence Characteristics*
Residential Mobility
Self Assessment (Psychology)
Self Concept*
Social Behavior
Unconscious (Psychology)*
United States
Comment In:
J Pers Soc Psychol. 2003 Nov;85(5):789-99   [PMID:  14599244 ]

From MEDLINE®/PubMed®, a database of the U.S. National Library of Medicine

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