Document Detail

Socio-economic and gender differences in nutritional content of foods advertised in popular UK weekly magazines.
MedLine Citation:
PMID:  19151418     Owner:  NLM     Status:  MEDLINE    
BACKGROUND: Advertising in magazines contributes to nutritional knowledge and social norms and may play a role in food choice and adiposity. In contrast to food advertising on television, that in magazines has received little research attention. We describe the type and nutritional content of foods advertised in popular UK weekly magazines and explore variations in these according to the socio-economic and gender profile of readers.
METHOD: Four consecutive issues of 30 popular UK weekly magazines were obtained. Food advertisements were categorized into one of eight food groups. Manufacturer's data on the nutritional content of advertised foods was used to determine the nutritional content of advertised foods. Socio-economic and gender profile of magazines was determined from national readership statistics.
RESULTS: Four hundred forty three advertisements for food products were identified. The most common categories of foods advertised were meals, combination foods, soups and sauces (26%) and foods containing fat/sugar (23%). Advertised foods had a lower percentage of energy from carbohydrate (43%), lower fibre density (2 g/MJ), but higher percentage of energy from sugars (24%) and higher sodium density (0.5 g/MJ) than a diet recommended to avoid diet-related disease. There were variations in the type of foods advertised according to the socio-economic profile of readers and in the nutritional content of advertised foods according to the socio-economic and gender profile of readers.
CONCLUSIONS: Food advertising reflects, and may reinforce, socio-economic and gender variations in food choice and adiposity. Producers of more healthy food may need help from policy makers and health promoters to effectively market their products.
Jean Adams; Martin White
Related Documents :
3512668 - Food, nutrition, and agriculture: a liaison for world development.
15011878 - Severe lactic acidosis and thiamine deficiency during total parenteral nutrition--case ...
11043928 - Correlation of carnitine levels to methionine and lysine intake.
6874408 - Community teamwork in nutrition education: an example in canada's north.
14982768 - Pharmacokinetics of posaconazole coadministered with antacid in fasting or nonfasting h...
22282198 - Brief communication: a preliminary study on the influence of physical fruit traits on f...
Publication Detail:
Type:  Journal Article; Research Support, Non-U.S. Gov't     Date:  2009-01-18
Journal Detail:
Title:  European journal of public health     Volume:  19     ISSN:  1464-360X     ISO Abbreviation:  Eur J Public Health     Publication Date:  2009 Apr 
Date Detail:
Created Date:  2009-03-24     Completed Date:  2009-07-10     Revised Date:  2014-10-28    
Medline Journal Info:
Nlm Unique ID:  9204966     Medline TA:  Eur J Public Health     Country:  England    
Other Details:
Languages:  eng     Pagination:  144-9     Citation Subset:  IM    
Export Citation:
APA/MLA Format     Download EndNote     Download BibTex
MeSH Terms
Advertising as Topic*
Data Collection
Food Industry
Great Britain
Nutritive Value*
Periodicals as Topic*
Public Health
Sex Factors
Social Class*
Grant Support
G0701873//Medical Research Council; G0900686//Medical Research Council; G106/1253//Medical Research Council; //Medical Research Council

From MEDLINE®/PubMed®, a database of the U.S. National Library of Medicine

Previous Document:  Association of the novel cardiovascular risk factors paraoxonase 1 and cystatin C in type 2 diabetes...
Next Document:  A thing patented is a thing divulged: Francis E. Stewart, George S. Davis, and the legitimization of...