Document Detail


Rejection thresholds in solid chocolate-flavored compound coating.
MedLine Citation:
PMID:  22924788     Owner:  NLM     Status:  MEDLINE    
Abstract/OtherAbstract:
PRACTICAL APPLICATION: This work makes use of the rejection threshold method to study market segmentation, extending its use to solid foods. We believe this method has broad applicability to the sensory specialist and product developer by providing a process to identify how much is too much when formulating products, even in the context of specific market segments. We illustrate this in solid chocolate-flavored compound coating, identifying substantial differences in the amount of acceptable bitterness in those who prefer milk chocolate compared to dark chocolate. This method provides a direct means to answer the question of how much is too much.
Authors:
Meriel L Harwood; Gregory R Ziegler; John E Hayes
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Publication Detail:
Type:  Journal Article; Research Support, N.I.H., Extramural; Research Support, Non-U.S. Gov't     Date:  2012-08-27
Journal Detail:
Title:  Journal of food science     Volume:  77     ISSN:  1750-3841     ISO Abbreviation:  J. Food Sci.     Publication Date:  2012 Oct 
Date Detail:
Created Date:  2012-10-15     Completed Date:  2013-04-09     Revised Date:  2013-10-17    
Medline Journal Info:
Nlm Unique ID:  0014052     Medline TA:  J Food Sci     Country:  United States    
Other Details:
Languages:  eng     Pagination:  S390-3     Citation Subset:  IM    
Copyright Information:
© 2012 Institute of Food Technologists®
Affiliation:
Sensory Evaluation Center, College of Agricultural Sciences, The Pennsylvania State University, University Park, PA 16802, USA.
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MeSH Terms
Descriptor/Qualifier:
Adolescent
Adult
Animals
Cacao / chemistry*
Choice Behavior
Feeding Behavior
Female
Food Preferences / psychology*
Humans
Male
Middle Aged
Milk / chemistry*
Sucrose / analogs & derivatives,  analysis
Taste*
Taste Threshold
Young Adult
Grant Support
ID/Acronym/Agency:
DC010904/DC/NIDCD NIH HHS; R03 DC010904/DC/NIDCD NIH HHS
Chemical
Reg. No./Substance:
07V591057T/sucrose octaacetate; 57-50-1/Sucrose
Comments/Corrections

From MEDLINE®/PubMed®, a database of the U.S. National Library of Medicine


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