Document Detail

A point-of-purchase intervention featuring in-person supermarket education affects healthful food purchases.
MedLine Citation:
PMID:  22104016     Owner:  NLM     Status:  MEDLINE    
OBJECTIVE: This study tested the efficacy of a multicomponent supermarket point-of-purchase intervention featuring in-person nutrition education on the nutrient composition of food purchases.
DESIGN: The design was a randomized trial comparing the intervention with usual care (no treatment).
SETTING AND PARTICIPANTS: A supermarket in a socioeconomically diverse region of Phoenix, AZ. One hundred fifty-three adult shoppers were recruited onsite.
INTERVENTION: The intervention consisted of brief shopping education by a nutrition educator and an explanation and promotion of a supermarket point-of-purchase healthful shopping program that included posted shelf signs identifying healthful foods, sample shopping lists, tips, and signage.
MAIN OUTCOME MEASURES: Outcomes included purchases of total, saturated, and trans fat (grams/1,000 kcal), and fruits, vegetables, and dark-green/yellow vegetables (servings/1,000 kcal) derived through nutritional analysis of participant shopping baskets.
ANALYSIS: Analysis of covariance compared the intervention and control groups on food purchasing patterns while adjusting for household income.
RESULTS: The intervention resulted in greater purchasing of fruit and dark-green/yellow vegetables. No other group differences were observed.
CONCLUSIONS AND IMPLICATIONS: Long-term evaluations of supermarket interventions should be conducted to improve the evidence base and to determine the potential for influence on food choices associated with decreased chronic disease incidence.
Brandy-Joe Milliron; Kathleen Woolf; Bradley M Appelhans
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Publication Detail:
Type:  Journal Article; Research Support, N.I.H., Extramural; Research Support, Non-U.S. Gov't     Date:  2011-11-21
Journal Detail:
Title:  Journal of nutrition education and behavior     Volume:  44     ISSN:  1878-2620     ISO Abbreviation:  J Nutr Educ Behav     Publication Date:    2012 May-Jun
Date Detail:
Created Date:  2012-04-30     Completed Date:  2012-09-12     Revised Date:  2013-08-02    
Medline Journal Info:
Nlm Unique ID:  101132622     Medline TA:  J Nutr Educ Behav     Country:  United States    
Other Details:
Languages:  eng     Pagination:  225-32     Citation Subset:  IM    
Copyright Information:
Copyright © 2012 Society for Nutrition Education and Behavior. Published by Elsevier Inc. All rights reserved.
Department of Social Sciences and Health Policy, Division of Public Health Sciences, Wake Forest University School of Medicine, Winston-Salem, NC 27157, USA.
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MeSH Terms
Choice Behavior
Diet Surveys / statistics & numerical data
Food Habits*
Health Education / methods*
Health Promotion / methods*
Nutritional Sciences / education*
Public Health
Grant Support
P30CA23074/CA/NCI NIH HHS; R25 CA122061/CA/NCI NIH HHS; R25 CA122061-05/CA/NCI NIH HHS; R25CA122061/CA/NCI NIH HHS

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