Document Detail

It's alive! animate motion captures visual attention.
MedLine Citation:
PMID:  20974713     Owner:  NLM     Status:  MEDLINE    
Across humans' evolutionary history, detecting animate entities in the visual field (such as prey and predators) has been critical for survival. One of the defining features of animals is their motion-self-propelled and self-directed. Does such animate motion capture visual attention? To answer this question, we compared the time to detect targets involving objects that were moving predictably as a result of collisions (inanimate motion) with the time to detect targets involving objects that were moving unpredictably, having been in no such collisions (animate motion). Across six experiments, we consistently found that targets involving objects that underwent animate motion were responded to more quickly than targets involving objects that underwent inanimate motion. Moreover, these speeded responses appeared to be due to the perceived animacy of the objects, rather than due to their uniqueness in the display or involvement of a top-down strategy. We conclude that animate motion does indeed capture visual attention.
Jay Pratt; Petre V Radulescu; Ruo Mu Guo; Richard A Abrams
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Publication Detail:
Type:  Journal Article; Research Support, Non-U.S. Gov't     Date:  2010-10-25
Journal Detail:
Title:  Psychological science     Volume:  21     ISSN:  1467-9280     ISO Abbreviation:  Psychol Sci     Publication Date:  2010 Nov 
Date Detail:
Created Date:  2010-11-11     Completed Date:  2011-04-04     Revised Date:  2011-09-06    
Medline Journal Info:
Nlm Unique ID:  9007542     Medline TA:  Psychol Sci     Country:  United States    
Other Details:
Languages:  eng     Pagination:  1724-30     Citation Subset:  IM    
Department of Psychology, University of Toronto, 100 St. George St., Toronto, Ontario, Canada M5S 3G3.
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MeSH Terms
Discrimination (Psychology)*
Motion Perception*
Pattern Recognition, Visual*
Reaction Time
Young Adult

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