Document Detail

Exploring the potential of web 2.0 to address health disparities.
MedLine Citation:
PMID:  21843097     Owner:  NLM     Status:  In-Data-Review    
This article addresses use of the Internet and Web 2.0 technologies by racial and ethnic minorities and explores the potential opportunities and challenges in leveraging Web 2.0 approaches to impact health disparities. These opportunities and challenges include developing approaches and methods to (a) identify strategies for integrating social media into health promotion interventions focused on major health-related issues that affect members of medically underserved groups; (b) amalgamate techniques to leverage and connect social-media technologies to other evidence-informed online resources; (c) integrate health communication best practices, including addressing health literacy issues; (d) capitalize on social networking to enhance access and communication with health care providers; and (e) advance current efforts and ongoing expansion of research participation by individuals from underserved communities.
M Chris Gibbons; Linda Fleisher; Rachel E Slamon; Sarah Bass; Venk Kandadai; J Robert Beck
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Publication Detail:
Type:  Journal Article    
Journal Detail:
Title:  Journal of health communication     Volume:  16 Suppl 1     ISSN:  1087-0415     ISO Abbreviation:  J Health Commun     Publication Date:  2011 Jul 
Date Detail:
Created Date:  2011-08-16     Completed Date:  -     Revised Date:  -    
Medline Journal Info:
Nlm Unique ID:  9604100     Medline TA:  J Health Commun     Country:  England    
Other Details:
Languages:  eng     Pagination:  77-89     Citation Subset:  T    
a The Johns Hopkins School of Public Health , Baltimore , Maryland , USA.
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