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A Content Analysis of Food References in Television Programming Specifically Targeting Viewing Audiences Aged 11 to 14 Years.
MedLine Citation:
PMID:  24210973     Owner:  NLM     Status:  Publisher    
Abstract/OtherAbstract:
OBJECTIVE: Examine food in cable television programming specifically targeting 11- to 14-year-olds ("tweens").
DESIGN: Content analysis of food-related scenes (FRS)-in which food was shown, mentioned, and/or consumed-in 880 minutes of programming was conducted.
SETTING: Five days of afternoon/early evening television programs on the Disney Channel.
MAIN OUTCOME MEASURES AND ANALYSIS: Food references were compared with USDA MyPlate and classified according to modified Ratio of Recommended to Restricted Food Components.
RESULTS: The authors found 331 FRS, averaging 16.6 scenes/h. Preponderance of FRS was physiological needs (40.7%), followed by display (10%), party (8.5%), social event (8%), and retail store (6.6%). Snacks dominated 41% of FRS, and breakfast, lunch, and dinner were much lower in frequency. Half of FRS was visual only, followed by verbal only. Food references were not congruent with MyPlate recommendations; 42% of food items did not fit into MyPlate food groups. Only 24% of food items were fruit or vegetables, which is considerably less than recommended by MyPlate guidelines. Using modified Ratio of Recommended to Restricted Food Components, 66% of food items scored < 1.0, signifying less nutritious.
CONCLUSIONS AND IMPLICATIONS: Tween television programming regularly includes non-nutritious food, which likely influences tweens' attitudes and behaviors. Television programming may consider past approaches to tobacco smoking and health messages on television. More attention is warranted regarding television programming by nutrition educators, researchers, health professionals, and industry specialists.
Authors:
Mary G Roseman; Morgan Poor; Tammy J Stephenson
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Publication Detail:
Type:  JOURNAL ARTICLE     Date:  2013-11-6
Journal Detail:
Title:  Journal of nutrition education and behavior     Volume:  -     ISSN:  1878-2620     ISO Abbreviation:  J Nutr Educ Behav     Publication Date:  2013 Nov 
Date Detail:
Created Date:  2013-11-11     Completed Date:  -     Revised Date:  -    
Medline Journal Info:
Nlm Unique ID:  101132622     Medline TA:  J Nutr Educ Behav     Country:  -    
Other Details:
Languages:  ENG     Pagination:  -     Citation Subset:  -    
Copyright Information:
Copyright © 2013 Society for Nutrition Education and Behavior. Published by Elsevier Inc. All rights reserved.
Affiliation:
Department of Nutrition and Hospitality Management, School of Applied Sciences, University of Mississippi, University, MS. Electronic address: mroseman@olemiss.edu.
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