Document Detail

Consumer perception of risk associated with eating genetically engineered soybeans is less in the presence of a perceived consumer benefit.
MedLine Citation:
PMID:  12589328     Owner:  NLM     Status:  MEDLINE    
OBJECTIVE: To determine whether perceived benefit alters personal risk perception associated with eating genetically engineered soybeans, consumer desire for labeling, preferred phrase on a label symbol, and desired information in an educational brochure. DESIGN: Comparison of responses of two consumer groups who completed one of two survey versions. SUBJECTS/SETTINGS: One hundred fifty supermarket shoppers, age 21 years and older, for each survey or n=300 total. Focus groups and a pilot test were used to develop the final survey in which consumers read a description of a genetically engineered soybean with either no obvious consumer benefit or an obvious consumer benefit and then completed a set of attitude questions and evaluated a voluntary label design and educational brochure content. Main outcome measures were mean opinion scores of personal risk and desire for labeling and ranking of desired label phrase and brochure topics. STATISTICAL ANALYSIS: Chi;(2) and t Tests were used. RESULTS: Consumers reading about the soybean with obvious consumer benefit were significantly more comfortable eating these than those reading about the soybean with no obvious consumer benefit (2.9+/-1.1 vs 3.4+/-1.0, respectively; P</=.001). However, the groups did not differ in desire for labeling of foods made with these soybeans or preferred brochure content. They did differ significantly in preferred phrase on the symbol (P</=.05). APPLICATIONS/CONCLUSIONS: Dietitians can use descriptions of genetic engineering applications such as those in this study to help consumers assess these applications. Dietitians can play a critical role in explaining labeling terms and designing educational materials when the FDA finalizes voluntary labeling regulations for genetically engineered foods.
J Lynne Brown; Yanchao Ping
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Publication Detail:
Type:  Journal Article    
Journal Detail:
Title:  Journal of the American Dietetic Association     Volume:  103     ISSN:  0002-8223     ISO Abbreviation:  J Am Diet Assoc     Publication Date:  2003 Feb 
Date Detail:
Created Date:  2003-02-17     Completed Date:  2003-03-25     Revised Date:  2009-11-19    
Medline Journal Info:
Nlm Unique ID:  7503061     Medline TA:  J Am Diet Assoc     Country:  United States    
Other Details:
Languages:  eng     Pagination:  208-14     Citation Subset:  AIM; IM    
Department of Food Science, Pennsylvania State University, University Park, PA 16802, USA.
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MeSH Terms
Attitude to Health
Chi-Square Distribution
Consumer Product Safety
Consumer Satisfaction*
Data Collection
Focus Groups
Food Labeling / standards*
Food, Genetically Modified*
Middle Aged
Nutritional Sciences / education*
Pilot Projects
Plants, Genetically Modified
Risk Factors
Soybeans / genetics*

From MEDLINE®/PubMed®, a database of the U.S. National Library of Medicine

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