| Communicating Actionable Risk for Terrorism and Other Hazards(★). | |
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MedLine Citation:
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PMID: 21689127 Owner: NLM Status: Publisher |
Abstract/OtherAbstract:
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We propose a shift in emphasis when communicating to people when the objective is to motivate household disaster preparedness actions. This shift is to emphasize the communication of preparedness actions (what to do about risk) rather than risk itself. We have called this perspective "communicating actionable risk," and it is grounded in diffusion of innovations and communication theories. A representative sample of households in the nation was analyzed using a path analytic framework. Preparedness information variables (including content, density, and observation), preparedness mediating variables (knowledge, perceived effectiveness, and milling), and preparedness actions taken were modeled. Clear results emerged that provide a strong basis for communicating actionable risk, and for the conclusion both that information observed (seeing preparedness actions that other have taken) and information received (receiving recommendations about what preparedness actions to take) play key, although different, roles in motivating preparedness actions among the people in our nation. |
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Authors:
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Michele M Wood; Dennis S Mileti; Megumi Kano; Melissa M Kelley; Rotrease Regan; Linda B Bourque |
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Publication Detail:
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Type: JOURNAL ARTICLE Date: 2011-6-20 |
Journal Detail:
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Title: Risk analysis : an official publication of the Society for Risk Analysis Volume: - ISSN: 1539-6924 ISO Abbreviation: - Publication Date: 2011 Jun |
Date Detail:
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Created Date: 2011-6-21 Completed Date: - Revised Date: - |
Medline Journal Info:
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Nlm Unique ID: 8109978 Medline TA: Risk Anal Country: - |
Other Details:
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Languages: ENG Pagination: - Citation Subset: - |
Copyright Information:
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© 2011 Society for Risk Analysis. |
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From MEDLINE®/PubMed®, a database of the U.S. National Library of Medicine
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