Document Detail

Birth order and two marketing-related measures of aggression.
MedLine Citation:
PMID:  10203956     Owner:  NLM     Status:  MEDLINE    
Several bodies of research link birth order and aggression. With a sample of 144 women and 225 men business students, the present study investigated birth order and aggression using two measures from academic marketing. Neither measure detected significant influence of birth order. Implications are discussed regarding marketing and consumers' behavior.
R P Claxton
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Publication Detail:
Type:  Journal Article    
Journal Detail:
Title:  Psychological reports     Volume:  84     ISSN:  0033-2941     ISO Abbreviation:  Psychol Rep     Publication Date:  1999 Feb 
Date Detail:
Created Date:  1999-08-11     Completed Date:  1999-08-11     Revised Date:  2004-11-17    
Medline Journal Info:
Nlm Unique ID:  0376475     Medline TA:  Psychol Rep     Country:  UNITED STATES    
Other Details:
Languages:  eng     Pagination:  236-8     Citation Subset:  IM    
Department of Marketing, East Carolina University, Greenville 27858-4353, USA.
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MeSH Terms
Birth Order / psychology*
Marketing of Health Services*
Middle Aged

From MEDLINE®/PubMed®, a database of the U.S. National Library of Medicine

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